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Making Your Media Matter

Gemma Cubero on Give Up Tomorrow, a Film to 'Save a Life'

gemmacuberoHow did the filmmakers for "Give Up Tomorrow" leverage the film for political action and justice for the film's subjects? Filmmaker Gemma Cubero's research shows how a film's engagement strategies are just as important as the film itself. Read more...

Felicia Pride: A Storytelling Guru

“Story drives everything,” says Felicia Pride, accomplished author turned transmedia extraordinaire. The Center enthusiastically welcomes Pride on board as a Media Fellow, bringing a wealth of experience in media storytelling starting with her days as publicist and author in New York to her most recent venture, Pride Collaborative in Washington, D.C. Read more...

Tribeca Interactive: Manifestos and More

Baratunde Thurston At Tribeca Film Festival's Interactive Day, the fest's interactive strand crackled with energy, as filmmakers and developers traded insights.  Read more...

Land of Opportunity: The User Experience

Screenshot from "Land of Opportunity" documentaryWhat does the “user experience” look like for an interactive documentary? LandofOpportunity’s (LoP) Luisa Dantas and Laine-Kaplan Levinson are working closely with Uncharted Digital to figure this out. 

So far for LoP, this means that you are going to watch a short video about an urban equity issue  and then explore layers of additional curated content that knowledgeable  partners have contributed, which will  appear at strategic moments during the video. Read more...

BAVC's New Resource to Measure Media Impact

BAVC released the Impact Playbook: Best Practices for Understanding the Impact of Media on April 9, 2013, with support from The Fledgling Fund.  The report was researched and completed by Harmony Institute, a center that focuses their research on the impact of entertainment on society and individuals. Read more...

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