Skip to content

Audience Engagement

Media That Matters 2012 Rapporteur's Report

This year's Media That Matters conference, "Change for Good," featured conversations about how independent social change filmmakers can execute integrated campaigns that are strategic, action-oriented, and have enduring impact.

Read more...

Media That Matters 2011 Rapporteur's Report

Compelling stories translate universally across mediums. Storytelling is a powerful element of change-making through media and fundamental to the Center for Social Media’s annual Media That Matters conference at American University. This year’s conference focused on the art and methods for “Storytelling across Platforms” for socially engaged media.  It showcased the evolving media world in which publics can engage with creative transmedia projects that incorporate radio, the Web, mobile devices, film and TV.

The conference highlighted several successful projects that work across media platforms, introduced ways to generate revenue, addressed ethical dilemmas in wildlife filmmaking , explored the role of collaboration, and demonstrated innovation in radio storytelling.

Read more...

Julia Bacha and Making Budrus

Julia Bacha On Dec. 8, Pat Aufderheide and Julia Bacha, director of the documentary Budrus, talked about making films on challenging subjects at Washington D.C.’s West End Cinema. Budrus, like other films from Just Vision, focuses on civilian efforts for peace in the Israeli-Palestinian conflict. Read more...

Making Your Media Matter 2010 Conference

Couldn't make it to the 2010 Making Your Media Matter Conference at American University on May 12? Or you went but would love the opportunity to re-visit some of the wisdom our panelists and speakers shared with the audience? Click here to access videos and podcasts of the entire conference!

Read more...

Making Your Media Matter 2010: Strategic from the Start--Developing Synergies to Build Your Conversation

Watch | Download | Length: 1:18:33

Lisa Smithline of Cultural Front Productions moderated this panel--which included Patrice O'Neill, producer of Not in Our Town; Meg McLagan, co-director of Lioness; and Debra Koffler, founder and executive director of Conscious Youth Media Crew--that discussed how to build audience engagement and outreach strategies into your filmmaking projects from the very beginning.

To listen to the podcast of this panel, click here.

Syndicate content